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Tiffany & Co. launches love site
By QMI Agency


Visitors walk by a Tiffany & Co. Store in Santa Monica, California. (REUTERS/Phil McCarten)

As a name synonymous with love and romance, it's no surprise Tiffany & Co. would create an online space dedicated to true love.

The international jeweler recently launched whatmakeslovetrue.com, a website and iPhone App made for romantics everywhere. With everything from real-life love stories and photos from everyday couples, to fun romance advice under Tiffany Tips: When Love Gets Serious and the launch of exclusive love songs, Tiffany goes beyond the famous blue box and white ribbon to help couples keep the love alive.

"Tiffany has been a part of the engagement and marriage of thousands of

couples worldwide for 175 years. Tiffany knows a thing or two about love," says Andrea Hopson, Vice President of Tiffany & Co. Canada.

"The site provides their visitors with a place to celebrate love and it’s a place for Tiffany & Co. to share their passion and excitement for the topic."

The site also debuted actor and filmmaker Edward Burns' work, Will You Marry Me? a short film created exclusively for Tiffany.

With a special look at New York City, home to Tiffany's famous corner at Fifth Avenue and 57th Street, the site also includes restaurants, parks and other places recommended by the experts and visitors to the site.

"Tiffany hopes that the visitor will feel the warmth, passion and the magic which this site evokes," Hopson said.

"And perhaps visitors will learn a thing or two."

With incoming stories and tips from both visitors and Tiffany the site and app will be updated regularly.

This story was posted on Tue, June 21, 2011

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